Examinando por Materia "Building industry"

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    PublicaciónAcceso abierto
    Canales alternativos: Oportunidades y estrategias en el sector de la construcción. Caso: Imusa S.A
    (Universidad EIA, 2010) Bustamante Montoya, Juan David; Villegas Echeverri, María Cecilia
    RESUMEN: Esta investigación se realizó para identificar las oportunidades y alternativas que tiene la compañía IMUSA S.A dentro del sector de la construcción. Esto se consiguió mediante un proceso de investigación cualitativa que incluyo una caracterización del sector y el canal de la construcción, la composición, variables que potencian el sector, ciclos de la actividad edificadora, impedimentos, informalidad, flujo de actividades en el sector, descripción del canal construcción, se hizo una estimación del mercado potencial teniendo en cuenta los macroproyectos de vivienda y la participación actual de la compañía en el mercado, con el análisis de esta información, sumada a la que suministraron los expertos que brindaron entrevistas a profundidad se crearon estrategias y alternativas para incursionar en el sector de la construcción, y con el apoyo del departamento de mercadeo se diseñaron propuestas de portafolio acorde a cada tipo de vivienda según el nivel socioeconómico. Finalmente se realizo un análisis de viabilidad de apertura del canal. Integrando todos estos procesos se pudo dar respuesta a la inquietud planteada en un principio.
  • Miniatura
    PublicaciónAcceso abierto
    Estrategias para reactivar el consumo de insumos de construcción
    (Universidad EIA, 2010) Alzate Velásquez, Sebastián; Botero Londoño, Alejandro; Baena González, Claudia
    This paper aims to make a contribution to society by applying the knowledge acquired throughout the career, Management Engineering in the EIA (Escuela de Ingeniería de Antioquia).
  • Miniatura
    PublicaciónAcceso abierto
    Evaluación del flujo de fondos para obras de construcción. Caso: Coninsa Ramón H. S.A.
    (Universidad EIA, 2011) Corrales Fernández, Andrés; Hoyos Aristizábal, Juan Camilo; Mejía Arboleda, Manuel Gustavo
    Through this work was designed a manual that provides the basis for developing a cash flow for a construction work. Initially, it explains the variables that should be taken under consideration and then itdetermines the impact that each of those variables has on the project. These variables should be always in mind because they represent the average incomes and expenses in a construction cash flow. Later, it explains the process used in Coninsa Ramón H. S.A. to elaborate the cash flow, which is a guide to be able to make the cash flow correctly. Subsequently, it determines the personal profile, so they are the most appropriate to elaborate or evaluate the construction cash flow. Finally, it presents an alternative form of a construction cash flow that works as a pattern of development.
  • Miniatura
    PublicaciónAcceso abierto
    Inteligencia de negocios para las empresas del sector de materiales de construcción
    (Universidad EIA, 2010) Estrada D’amato, Santiago; Peláez Orrego, María Mercedes
    ABSTRACT: The Construction Materials manufacturers in Colombia need a system of information management that helps them to make accurate business decisions in every organization levels. Business Intelligence presents itself as an alternative to satisfy this need; it encompasses the use of data to derive insight and gain competitive advantage, and has helped thousands of companies around the world to improve their decision making process (Tapscott, 2009). In the process of implementing a Business Intelligence system in the company, it is necessary to follow some stages that guarantee the correct functioning of it. These stages are: align the project and its objectives with the strategy of the company, determine the information sources to extract the data needed, define the project resources, create personal networks between the employees to share knowledge between them, perform technological vigilance extracting the most important facts of the business and its environment, create reports and queries transforming the data collected into usable knowledge, and sustain the model by refreshing the information available, developing new information needs and implementing the feedback received from the users. The information needs in these companies to be developed by the model, may arise from the strategic analysis of the business environment, or from the management basic cycle (Plan – Do – Review – Revise) mostly from the Planning activities in the forecast of future scenarios, and from the Reviewing activities to control the performance of some key indicators in the company. There are two types of information sources where enterprises can find these information needs: internal sources and external sources. Business Intelligence requires dynamic and multidimensional reports to allow the deep analysis of the data. To create them many times spreadsheets are not enough because they are not designed to handle huge quantities of data, therefore, they have some limitations with the size of some files and the process of refreshing the reports. It is recommended to acquire specialized software in BI that integrates the functions of extract, transform and load the information. The information flow in the model follows 5 stages: First, the request for information that should be revised by the BI team. Second, the determination of the information sources to be used. Third, the extraction and transformation of the data. Fourth, the consult of the reports and the generation of feedback by the users. And Fifth, Refreshing the reports when necessary.