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    • La guía estratégica. El corazón del plan estratégico 

      Lema, J. P. (Juan Pablo) (Administrativa, Financiera, Sistemas y ComputaciónEscuela de Ingeniería de Antioquia EIA, 2014-05-06)
      The mission, the vision and the values are not the strategic plan of a company. They are the axis of the strategic plan and by that they are considered its guide or core. Its statement is not an isolated process that emerges ...