Examinando por Materia "Plan de mercado"

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    Plan de mercadeo Asociación Granos de Arena
    (Universidad EIA, 2009) Reyes Ramírez, Juliana; Urrea García, Sergio Andrés; Mesa Londoño, Julio Cesar
    Based on strategic planning, this work presents strengths, weaknesses, opportunities and threats (swot) analysis leading to the development of specific strategies aimed at optimizing the operation of Granos de Arena.