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Title: Estrategias para el mejoramiento de la competitividad. Caso: Inversiones y Representaciones Dinamix Ltda
Authors: Noreña-Zuluaga, L. N. (Luis Norberto )
Issue Date: 2-Apr-2014
Abstract: Due to problems of competitiveness and Investment Company presents DINAMIX representations, is proposing to carry out a study of an approach to competitiveness and survival strategies of the company, because these problems their presence on the market would not be very long, mainly because competitors were awarded the business to which the company is presented.
Description: Debido a los problemas de competitividad que presenta la empresa Inversiones y representaciones DINAMIX, se planteó realizar un estudio de competitividad y un planteamiento de estrategias para la supervivencia de la empresa, debido a que por estos problemas su permanencia en el mercado no iba a ser muy larga, principalmente porque empresas competidoras se adjudicaban los negocios a los que la empresa se presentaba.
Appears in Collections:AAB. Ingeniería Administrativa

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